Marketing
Extension of the interim professorship at OVGU Magdeburg
In the upcoming summer semester 2022, Dr. Sören Köcher will join the Chair of Marketing at OVGU Magdeburg as an interim professor again.

AMA Winter Academic Conference in Las Vegas
The Professorship of Marketing was represented with four contributions at the Winter AMA 2022.

Cooperation with Cityring Dortmund
Last semester, master students investigated how the stationary retail in Dortmund can be supported with the help of an online marketplace.

International Research Symposium in Valencia
At QUIS17 in Valencia, Spain, Jana Grothaus and Karen Wesely presented their current research projects.

Article published in Journal of Interactive Marketing
An article by Dr. Sören Köcher has been published in the current issue of the Journal of Interactive Marketing (VHB-JOURQUAL: B).
![[Translate to English:] [Translate to English:]](/storages/marketing-wiwi/_processed_/5/8/csm_Logo_JournalofInteractiveMarketing_e8522854ef.jpg)
Going to the Zoo - Kickoff for Bachelor Project Seminar in Marketing
Last week, the kick-off of the Marketing bachelor-seminar took place in the zoo together with the ZOO Dortmund and the Zoofreunde Dortmund e.V..

AMA Global SIG Conference in Sicily
After numerous digital events, the AMA Global Marketing SIG Conference took place in Sicily at the beginning of October.

Interim chair of Marketing at OVGU Magdeburg
Dr. Sören Köcher has been appointed Interim Professor at the Chair of Marketing at Otto von Guericke University Magdeburg.

Interview with Simon König published in Ruhr Wirtschaft
The current issue of Ruhr Wirtschaft reports on recent research findings of Mr König regarding coping strategies with consequences of climate change.

7th Service Conference in Rostock and Best Poster Award
Last week, employees of the professorship of marketing attended the 7th Service Conference in Rostock and presented recent research findings.

Invitation to "Kurz vor Feierabend" series by Netzwerk Industrie Ruhr Ost
Prof. Dr. Hartmut Holzmüller and Simon König were invited to the "Kurz vor Feierabend" series of events organized by Netzwerk Industrie Ruhr Ost.

Süddeutsche Zeitung reports on research work by Dr. Sören Köcher
Article published in the Süddeutsche Zeitung on current research work by Dr. Sören Köcher.
