Marketing
Appointment of a juniorprofessorship to the Christian-Albrechts-Universität in Kiel
Dr. Sarah Köcher accepted the appointment to the W1-professorship at the University in Kiel.
„Is it really Not a Game” – Study on Gamification published in JSR
A study and short video on gamification was published in the Journal of Service Research (VHB-JOURQUAL: A).
Applications for master theses
Applications for master theses at the Professorship of Marketing are now open.
Appointment to the Editorial Board of the Journal of Service Management
Dr. Sören Köcher has been appointed to the Editorial Board of the Journal of Service Management.
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Pricing in Practice - Guest Lecture by d-fine
For the students of the bachelor course "Marketing Research" the consultancy d-fine gave exciting insights into the practice.
ANZMAC in Perth
The Professorsship of Marketing was represented at this year's ANZMAC conference in Perth with a presentation on the heating supply.
Move to the 8th floor of the Math Tower
Die Professur für Marketing und die Juniorprofessur Marketing sind im November 2022 umgezogen.
New Article published in Australasian Marketing Journal
An article by Prof. Hartmut Holzmüller, Dr. Sorush Sepehr and Dr. Philip J. Rosenberger III was published in the Australasian Marketing Journal.
"Experienceing Marketing" at the Open Day of the TU Dortmund
Last Saturday, the Professorship of Marketing and the Junior Professorship of Marketing gave interested visitors insights into their department.
Team event at the climbing park
The Professorship of Marketing and the Junior Professorship Marketing master the heights in the climbing park together.
Final presentation of the bachelor seminar with the Theater Dortmund
Last week, the final presentation of the Bachelor project seminar in cooperation with the Theater Dortmund took place.
Dissertation workshop at Freie Universität in Berlin
Last week, employees of the Professorship and Junior Professorship of Marketing presented their research projects at a dissertation workshop.
