Business C: Digitalization & Entrepreneurship

This study profile prepares students for the challenges of digital change and fosters the entrepreneurial handling of the opportunities arising in a complex of a constantly changing world. Dealing with new technologies and innovation as well as managing interdependent processes in both start-ups and established companies form the core of the profile.

Students can choose modules from the following areas:

Digital transformation: Comprehensive examination of the effects of digitalization on companies, organizations and society. The focus is on new business models, agile working methods and the design of digital services.

Laptop on wooden table, small square pictures on screen. Behind it a notebook with glasses.

Entrepreneurship: In-depth understanding of the complex challenges and opportunities of starting a business. Through the combination of theoretical foundations and practical applications, students learn to develop innovative business models, analyze complex systems and understand the importance of organizational structures for successful innovation processes.

Innovation management: Developing entrepreneurial, digital and creative thinking and teaching the necessary skills for successful and entrepreneurial implementation of innovations and growth opportunities. Innovation management in start-ups and established companies is looked at with a real world focus, from brainstorming to business model development and company foundation to market launch.

Operations Research: Learning of advanced methods for the quantitative solution of complex business management problems. In addition to classic topics such as linear optimization and network technology, current research approaches are also considered. Working on realistic case studies promotes the development of skills in modeling and quantitative decision-making.

Production and logistics: Comprehensive understanding of computer-aided planning, control and optimization of production and logistics processes. The content-related professional competence with regard to service production and project management as well as methodological competence with a focus on APS and PPS systems as well as optimization and simulation methods are promoted.

Technology management: Looks at the process of developing and introducing innovative, technology-based products. From the initial idea generation to the development and implementation of innovative products through to the successful market launch. Both theoretical principles and practical tools, such as design thinking methods, are taught.

Business Informatics: Provides knowledge in a wide range of topics at the interface between business and computer science, including enterprise resource planning, artificial intelligence, data mining and digital business models. Among other things, it looks at how companies can take up new developments in information technology in a future-oriented manner and successfully shape change through increasing digitalization.

Through the combination of sound theoretical knowledge and an intensive examination of real company projects, supported by cooperation with the Center for Entrepreneurship and Transfer (CET) and the Dlab of TU Dortmund University, graduates are ideally equipped for the demands of the modern working world. At the same time, working with current research results prepares them for an academic career.