SchnupperUni: How innovative products are created with design thinking
Developing new, innovative products is a constant challenge for both large companies and young start-ups. In this workshop, the Institute for Technology, Innovation and Entrepreneurship of the Faculty of Business Administration and Economics shows how the challenge of developing new products and finding innovative solutions can be mastered with the help of the Design Thinking method. Design thinking is used by many companies, start-ups and organizations worldwide to solve a wide variety of problems. In this practice-oriented workshop, students can apply the method themselves and develop their own prototype for their innovative idea. The event gives pupils the opportunity to get to know one of the many sub-fields of economics and also enables them to make initial contact with lecturers and students from this faculty.