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Fascinating presentations and academic exchange

Brown Bag Meeting with International Guests

Tim Kalwey bei seinem Vortrag © Qassem Boulahyoun​/​TU Dortmund
Tim Kalwey
Roland Kassemeier bei seinem Vortrag © Qassem Boulahyoun​/​TU Dortmund
Roland Kassemeier
The Brown Bag Meeting provided an excellent opportunity to discuss current developments in sales and B2B research.

The department recently hosted a brown bag lunch featuring two fascinating academic presentations. The guests were Dr. Tim Kalwey, Assistant Professor at the University of Auckland Business School, and Dr. Roland Kassemeier, Associate Professor of Marketing at Warwick Business School.

Dr. Tim Kalwey presented his current research on “Understanding Sense of Purpose in B2B Sales and Selling.” Following that, Dr. Roland Kassemeier provided insights into his research on “The Price of Praise.”

The presentations offered valuable insights into current issues in B2B marketing and sales management and opened up numerous avenues for further academic discussion. We would like to extend our sincere thanks to both speakers for their engaging presentations and the inspiring exchange of ideas.